Sitebee Search Consultancy

Manchester-based Freelance SEO Consultant available for Hire!

Local SEO Services

If you are a local business looking to grow your reputation online? Local SEO services could be the answer. Boosting your company’s online search visibility, targeting search terms, services and products that your potential customers are searching for.

Studies have shown that over 85% of people use the internet when they need to find a service or product from a local business. It’s quicker and easier for them to use search engines to find what they’re searching for. Once a potential customer has found your business, they are likely to search for trust signals such as reviews and online testimonials from other recent customers.

Without having good local search visibility, your potential customers are going to see your competitors instead of your business. They’re the companies that are already investing in local SEO strategy and that is probably the reason that they are outperforming you in the local search results for the services that your local business provides.

Local SEO is more important than ever nowadays, virtually no one searches for businesses in print media such as local newspapers, Thomson Local and Yellow pages. Even the Yellow pages (Yell) website ranks poorly in Google. That’s because they are a middleman. Google’s goal is to serve its users the fastest way to local services.

Having a strong local search presence has to be a priority to your business. You need to leverage all tactics and marketing channels at your disposal to stay ahead. A strategy covering Local SEO, Google my Business and Social Media is what you need to ensure your site occupies maximum visibility in local search. Staying toe-to-toe and leapfrogging with the competition.

Local businesses need to harness the power of online search to communicate the local relevance of their products or services to attract more business from local customers. Typically, local customers are far more likely to purchase or enquire from your website if they found it using a localised keyword search. Local SEO can make such a difference in attracting and winning new business.

Hopefully, by now we have conveyed to you the importance of Local SEO to reach your marketplace. Given that information, every business should give it serious consideration. Feel free to reach out to Sitebee for additional information tailored to your industry. Let's take the next step from there.

Link Building & Citations

Building local links are to build relevance for a website towards its locality and increase trust signals. Whereas a citation is a mention of your business name, business address and business telephone.

Landing Page Creation

Landing pages are created with the purposed of attracting organic traffic and converting that traffic into a lead, enquiry or transaction. Landing Page content needs to be appealing, visitor friendly and conversion focused.

Keyword & Competitor Research

Keyword research is a fundamental SEO task that involves identifying popular keywords and search phrases to populate the landing pages with. Competitor research assesses the strengths and weaknesses of competitor strategies.

Local SEO Strategies

A strategy is a set of actionable and effective tasks with the priority of securing high ranking positions in a particular location or region. The results are enhanced online visibility in local searches and growth for your business.

Google my Business

Google my Business sends quality and trust signals to Google allowing you to take advantage of greater visibility in local search results and Google Maps. Potential customers can discover you, call you, visit your website, products and services.

Clear Transparent Reporting

If you are investing in Local SEO, you need to have a clear understanding of how exactly their money is being spent and what results it is truly driving. Clear transparent reporting is key to understanding the broader perspective.

Freelance SEO Services - Send a request for free consultation

Why Should you Hire Me?

I work freelance in the evenings and weekends, accordingly, I have lower pricing than freelancers with similar experience and skillsets. I do not charge a day rate, I charge £35 per-hour. That’s roughly around a 3rd of an agency hourly rate.

I have access to all the tools that are required to perform an advanced technical SEO audit, link analysis and content marketing. Tools like AHREFS, Screaming Frog, DeepCrawl and Search Metrics.

With almost a decade of experience in Digital Marketing, I have amassed experience from working with hundreds of companies digital marketing strategies and SEO campaigns across dozens of sectors and industries.

Primarily I can collaborate with businesses throughout the UK and Ireland. Locally, I often work with businesses throughout the North West including towns and cities such as Manchester, Liverpool, Sheffield, Preston, Bolton, Wigan, Salford, Stockport, Bury, Rochdale, Oldham and throughout North West.

White-labeling – If you’re a start-up agency, development or marketing, I can offer retainer-based white labelled SEO. Happy to sign an NDA, white-labelling under your brand. I do request a minimum of 10 hours per-month under a white-labelling agreement.

Training – One of my personal long-term objectives is to break in the speaking circuit. Having previously offered support to Salford University and Business School. Training of stakeholders upfront in boardrooms, small classrooms and more. I offer training and guidance in digital marketing and technical SEO.

Technical SEO

Getting a website technically sound generally starts with an audit. Uncovering snags that hinder organic performance. Prioritising those hidden nasties based on impact time, severity, expected outcome and required investment.

Depending on the site of a website, technical SEO investment may be reduced over time. Once all those initial issues and snags have been addressed, ongoing technical SEO audits can be conducted once or twice a year. If the website is more complex with regular infrastructure, platform and architectural changes then ongoing investment in Tech SEO should be a consideration.

Investment in technical SEO provides a competitive edge against competitors. It enables visitors to engage with a website quicker and find what they are looking for faster. Google and other leading search engines reward websites that follow best practice technical SEO techniques with greater visibility in the SERPs. That’s a fact!

Content Optimisation and Development

Whilst the remedial work on technical snags is going on in the background, the next stage in the strategy is the optimisation of the existing content. Tweaking and optimising the content to match the searchers (or buyers) intent is a perfect starting point. The methodology in the approach I take generally starts with keyword research based on matching searchers intent and thorough topic research.

To maximise organic visibility the messaging on a site has to be top-notch, written to stand the test of time. Freshness algorithms do not last long in the organic hemisphere. Well written long-form content works well for newer websites. Short paragraphs, snippets and bullet-points work well for established websites with domain authority.

View one of my other projects - Ex Display Marketplace.

Freelance SEO Expertise:

I have plenty of experience with working on Magento, Shopify, WordPress & WooCommerce, Salesforce (Demandware), BigCommerce, Umbraco and dozens of others. I come from a web development background, having very good knowledge in HTML/CSS, JS and PHP.

Having Technical SEO issues with your Website? Request a Free Consultation

Freelance Technical SEO Services & Auditing

Over the years, user demands, technology and how people access the internet have dramatically changed and search engines such as Google have had to adapt and become more sophisticated.

Technical SEO is one of the most complex areas of digital marketing as it involves such a broad range of activities that are constantly evolving. The demand for faster, feature-rich websites that convert is growing at a phenomenal rate, as are the technologies driving that demand.

For example, take JS frameworks it was only a few years ago that JS frameworks such as Angular, React, VueJS, NextJS and so on were in their infancy. Yet in the last 1-2 years JS framework websites have exploded in popularity.

The demand for Headless technologies that aggregate content and assets across a multitude of platforms are growing, bringing with it a whole new set of technical SEO crawlability, readability and indexability challenges to solve.

Technical SEO is not just a box-ticking exercise, it is a fundamental activity that requires regular commitment if long-term growth plans are to be met. Technical SEO shouldn’t be treated as a reactive activity when issues arise. It is a channel of neverending opportunities for growth.

We provide expert technical SEO consultancy, helping you prioritise and drive down technical debt. Investing in Technical SEO to optimising your website's foundations will help with reaching its maximum organic potential. Technical SEO shouldn’t be treated as a reactive activity when issues arise. It is a channel of neverending opportunities for growth. Technical SEO lays down the foundation for any website.

In short, it depends. Websites that have been around for a few years or more that have been suffering from technical SEO issues have in effect been held back. Resolving those those legacy issues will certainly improve visibility (improve keyword rankings).

A hacked website can be a very costly and embarrassing experience. Hackers take advantage of your domain authority by rewriting the HTML and Javascript code. You may never see the changes as they cleverily use user-agents to mask activity. A technical SEO audit can help to pinpoint those code rewrites/injections.

Website speed can vastly be improved by optimising asset delivery such as JavaScript files and images. WordPress website owners have access to speed optimisers and asset delivery plugins. eCommerce websites such as Magento, Shopify and Demandware will need base code revisions. Sitebee can help to speed up and improve performance for any website on any platform. Reach out for more info.

Shopify is a fantastic intuitive eCommerce platform to sell your products and services online. It does have some drawbacks though such as an enforced site structure ( /collections and /products). No access to edit the robots.txt, labour intensive redirects management and numerous other technical gremlins to overcome.

I have optimised more than a dozen Shopify and Shopify Plus websites for eCommerce start-ups and established brands. I have advised on how to build out the best site structure. Configured the schema (structured data) to get the best SERP enhancement visibility. I have set up complex hreflang configurations for international SEO and many other Shopify technical SEO activities.

If you are looking to optimise your own Shopify store or if you need help with Shopify technical SEO, reach out to me.

Magento is a fantastic eCommercer platform for online retailers. It is also a mammoth of a platform. There are so many dependencies and outdated bundlers. Replacing RequireJS with another bundler works wonders with improving LCP (Largest Contentful Paint) and FID (First Input Delay). Magento optimisation is complex.

Reach out to us to take advantage of the free 30 minute technical SEO consultation. We can pinpoint failing Core Web Vitals elements and provide feedback.

Keyword ranking fluctuaxtion is normal after a site migration. You will see initial keyword drops as search engines are revaluating the revised structure, codebase, content and technical hints of the newly updated website.

However, a poorly conducted migration that has cut corners and costs can have serious ramifications. The first indicator of this is a drop in organic visibility and ultimately a drop in conversions. Our recommendation is to have a SEO recovery oringtated migration, content and technical based audit.

International SEO configuration for multilingual and multinational expansion is a complex operation to get right the first time around. Especially if you have little to no experience with International SEO.

A common misconception is that all it takes to launch an international SEO strategy is hreflang alternate URLs implementation. Hreflang tags are a very important factor, but hreflang is just one of many factors that are needed to align. I have helped some of the largest UK brands to expand internationally. I have also helped to rectify International SEO misconfigurations and failures.

Yes, Technical SEO audits need checklists so that nothing is overlooked. With over 150 checks covering all aspects of crawling, indexing, rendering and accessibility. That’s links (inbound and internal), speed and performance, structure and navigation, meta data and structured data, image optimisation, plus a plethora of other checks.

The technical SEO audits are not rigid to only follow a checklist. Things can be missed just by following a checklist. That’s why I also conduct manual sense checking, looking for snags and issues built up from over a decade’s worth of knowledge from building and optimising websites.

A full technical SEO audit is £1200. Covering crawling, rendering, indexability, speed & performance. Highlighting opportunities and grading them by impact & complexity.

Conducted by a seasoned expert (myself) and delivered in 1-2 weeks in a spreadsheet & document format. Followed up by 1 hour video call to discuss the opportunities and recommended fixes.

Most businesses that I work with have in-house or 3rd party developer support to deliver on the recommendations and fixes. However, if you do not have developer support, I can help with implementing fixes & recommendations.

That does come with the caveat of the complexity and the technology stack powering your website. Popular platforms such as WordPress, Umbraco, Shopify, Magento, etc I can support you as they are bread & butter platforms I work with.

I’m a freelancer, working mostly in the evenings & weekends. I do have a full-time role as the Technical SEO Manager at award-winning eCommerce agency of the year (2020) Bring Digital.

Due to that reason, my prices are slightly lower than full-time freelancers. Covering my overheads such as tool subscriptions, my hourly rate is £35 per-hour.

To hire a full-time technical SEO consultant could be awfully expensive for your business. Hiring a technical SEO agency could also prove costly. Hiring a freelance technical SEO consultant significantly reduces the costs. You can hire me by the hour, or by project (such as a migration).

I provide a wide range of technical SEO services, in fact, the same service that you would employ a technical SEO agency to deliver. I can audit, identify and provide actionable fixes to a very high standard of delivery with no corner-cutting.

Yes, I am more than happy to collaborate with international clients. Whether your business is based in the United States, UAE, Australia, Canada, or Ireland & further afield, I can support you with overcoming your Technical SEO hurdles.

Please note* occasionally, I may request for fees upfront on international payable via IBAN.

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